Privacy Policy

Effective date: January 1, 2026

StepWow.com (“StepWow,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains what information may be collected when you visit our healthcare website, how we use and protect it, and the choices available to you. It applies to stepwow.com and related static pages that link to this policy.

1. Scope and Roles

This policy covers information collected through web forms, newsletter sign-up flows, cookies or similar technologies used for basic functionality, and server logs maintained by our hosting provider. It does not govern information handled exclusively by affiliated clinics under separate notice of privacy practices required for treatment, payment, and health care operations.

Where laws classify us as a “controller” or “business,” we determine purposes and means of processing for website interactions. Where we process information solely on behalf of a clinical entity, that entity’s notice prevails for medical records.

2. Information We Collect

2.1 Information You Provide

When you complete contact, appointment, pricing, subscribe, or unsubscribe forms, you may supply:

• Identifying information such as name and email address;
• Phone number where requested for appointment coordination;
• Scheduling preferences including dates, times, departments, or physicians;
• Free-text messages describing symptoms, goals, or questions;
• Membership or plan selections;
• Marketing preferences and consent checkboxes.

In this static website build, validated submissions remain in your browser session for acknowledgment messaging and are not automatically transmitted to StepWow servers. If you deploy a connected backend, you should update this policy to describe storage, encryption, and retention.

2.2 Automatic Technical Data

Hosting infrastructure may log IP address, browser type, referring URL, timestamps, and error diagnostics to maintain security and performance. We do not use these logs to profile individuals for advertising in the current build.

2.3 Third-Party Content Delivery

We load fonts from Google Fonts and photographs from Unsplash’s content delivery network. Those providers may receive technical data such as IP address when your browser requests assets. Review their policies for additional detail.

3. How We Use Information

When information is collected through a live environment, we use it to:

• Respond to inquiries and route messages to appropriate teams;
• Coordinate appointment requests and membership enrollment follow-up;
• Send newsletters and educational content you opt into;
• Honor unsubscribe and communication preference requests;
• Maintain website security, debug issues, and generate aggregated usage statistics;
• Comply with legal obligations and enforce our Terms & Services.

We do not sell personal information. We do not use sensitive health details from web forms for unrelated marketing without explicit permission where required by law.

4. Legal Bases for Processing

Depending on jurisdiction, our processing may rely on:

• Consent — for optional newsletters and certain marketing;
• Contractual necessity — to take steps before a care or membership agreement;
• Legitimate interests — securing the website, improving content, and responding to non-marketing requests balanced against your rights;
• Legal obligation — record keeping, regulatory inquiries, or safety reporting.

5. Sharing and Disclosure

We may share information with:

• Service providers — hosting, email delivery, analytics, or customer-relationship tools under confidentiality agreements;
• Clinical affiliates — when you request care coordinated with a StepWow network provider;
• Professional advisors — legal, audit, or compliance consultants bound by duty of confidentiality;
• Authorities — when required by law, court order, or to protect rights, safety, and integrity of patients and staff.

Business transfers such as mergers may involve lawful transfer of information with notice when practicable.

6. Retention

We retain form submissions and correspondence only as long as needed for the purposes described, unless longer retention is required for litigation, regulatory review, or contractual warranties. Marketing lists are pruned of unsubscribed addresses without undue delay. Aggregated analytics may be kept indefinitely in de-identified form.

7. Security

We implement administrative, technical, and physical safeguards appropriate to the sensitivity of data processed, including transport encryption for live deployments, access controls, and staff training. No method of transmission or storage is completely secure; please use discretion when describing urgent symptoms and contact emergency services when facing acute conditions.

8. Your Rights and Choices

Depending on your location, you may have rights to access, correct, delete, restrict, or port personal information, and to object to certain processing. You may withdraw marketing consent via the unsubscribe page without affecting lawful processing before withdrawal.

To exercise privacy rights, submit a verifiable request through the Contact Us form with the subject line “Privacy Request.” We will respond within timeframes required by applicable law and may request additional information to confirm identity.

9. Children’s Privacy

The website is not directed to children under thirteen. We do not knowingly collect personal information from children without parental consent. Guardians who believe a child has submitted information should contact us for deletion.

10. International Visitors

Content is published for a general audience seeking healthcare information. If you access the site from regions with data-transfer restrictions, you acknowledge that processing may occur where our service providers operate, subject to appropriate safeguards where required.

11. Cookies and Similar Technologies

The static build uses minimal client-side storage for form validation state during your session. If analytics or advertising cookies are introduced, we will update this section with categories, purposes, and opt-out mechanisms.

12. Changes to This Policy

We may revise this Privacy Policy to reflect new features or legal requirements. The effective date will change when updates are posted. Continued use after changes constitutes acknowledgment where permitted by law.

13. Contact

Privacy questions or complaints may be directed through the Contact Us form. We take concerns seriously and will investigate good-faith reports promptly.